01/ Steve Curtis MBA
Steve joined the Outdoor Advertising Industry in 1980 and, in 1986, established his own OOH media owning company. Steve set up the Media Consultancy in 1997 to advise clients on how their property portfolio can be used as a platform for OOH media. Steve has represented the media interests of the UK’s leading property owners and has been responsible for planning media networks for some of the worlds foremost retail destinations, transport infrastructures and urban centres. Steve’s international work includes Retail projects in India, UAE and the USA and developing regulatory frameworks for a number of municipalities in the Middle East and Asia.
02/ Fiona Fitzgibbon (M)MBA – Associate (UK)
Fiona is an experienced commercialisation and business development strategist, specialising in DOOH and DOOH AdTech, with a proven record for improving business performance and identifying new revenues streams. Fiona’s proficiencies run across Retail/Mail, Roadside, Transit, Stadiums/venues and the EV sector.
Accomplishments include the launch and commercial delivery for both URWestfield London & Strafford City, the digitalisation and creative development of Transport for London, along with commercialisation projects for leading asset/fund management.
Previously, Fiona led the D/OOH sector through London 2012 Olympic/Paralympics Games. As a result, she was invited to join Samsung and was recognised for revolutionising Samsung’s D/OOH investment across the UK and Europe and during her tenure created Cheil Media WW, a dedicated in-house D/OOH planning and buying agency immersed in the creative process.
Fiona is a frequent speaker on the media/marketing and advertising circuit and also actively contributes to driving DEI across the industry and has many voluntary and charitable commitments, including Princes Trust and as a Trustee of BelEve UK
03/ Steve Cowell BSc
Steve has a project management background within both the public and private sectors including 12 years in the OHM industry and 8 years of senior level local authority experience where he specialised in the management of key multi-partner projects including the establishment of the public/private sector partnership to drive forward the on-going regeneration of the Greenwich Peninsula. Steve understands local authorities and the way in which they operate as well as their unique requirements as a client. Steve now specialises in the delivery of media projects that require joint private/public sector working and his influence in this field has been significant in developing our public sector service package.
04/ Steve Ridley
Steve Ridley is a citizen of the United Kingdom and has been resident in the United States since 1999. He is one of the principal founders of Kinetic Worldwide, the largest Out of Home and Non-traditional media specialist agency in the world. In April 2009, Steve was appointed to serve as Global Chief Executive Officer of Kinetic Worldwide managing $4 billion in clients’ media investment.
Prior to his appointment as Global CEO, Steve served as CEO of Kinetic Americas. Under his direction, Kinetic Americas experienced phenomenal to become the preeminent force in the planning and execution of all forms of Out of Home media.
Steve has led the way in the development of the tools, systems, and thinking of the media industry and is a tireless evangelist for the evolution of marketing communications. He has established himself as one of the world’s top experts in this field, a true pioneer who has revolutionized this highly-specialized segment of the media industry.
Steve lends OMC essential expertise in a wide range of areas including:
• In depth Knowledge of the Sell/Buy side of the industry
• Unparalleled understanding of OOH Metrics and trading platforms
• Key pricing and performance measurement data
• Client Advertiser Insights
• A global perspective on market development and trends.
05/ Adam Butterworth BSc
Adam Butterworth (BSC) is a dual citizen of both the United Kingdom and Australia and has been a resident in Canada since 2014. He has over 29 years global experience in the medium – Sales Director for Clear Channel companies in both the UK and Australia/New Zealand and CEO for Clear Channel Singapore and latterly Clear Channel Canada.
Adam brings a unique media owner insight to the business. Having worked across all key Out-of-Home market segments – street furniture, billboards, digital, retail, transit and airports – he is well versed in revenue generation opportunities across these platforms and the media owner commercial models associated with them.
06/ Philip Weake BA
Phil entered the media sector buying airport media worldwide for international advertisers. In 1988 he was appointed Managing Director of Sky Sites, the advertising concessionaire for BAA. In 1994, Philip formed Compass International Media to work with airports in assisting them to optimise revenues from advertising. Phil brings extensive international experience to OMC and has completed over 150 projects in all continents and is now widely regarded as the leading airport and transport media consultant in the world.